Brand Production Portfolio
JanSport Brand Legacy Campaign
Producer: Brennan Hussey (Hussey House Creative)
CD: Lorien Steele
AD: Jonny Laser
DP: Josh Bernales
Illustrator: Little Eyes Alien
Stylist: Milli Dawson
Editor/Animator: Ool Creative Agency
Script Writer: Ricky Lambert
Photographer: Tim Brown
ALWAYS WITH YOU. SINCE 1967
The JanSport Legacy campaign celebrates the rich history of this iconic brand, established in 1967. Through a mixed-media commercial, we explore how a company born from expertise, love, and passion has evolved into the recognizable and beloved brand it is today, one that perfectly embodies self-expression. This project showcases how JanSport has authentically reflected youth culture from its very beginning.
Producer
JanSport's Spring 2025 collection features new pattern print backpacks, showcased through an urban photo campaign across Denver. Our crew captured Gen Z models and dancers in authentic city settings – from music venues and arcades to coffee shops and parks. The campaign will appear across social media and digital platforms.
JanSport LIfestyle photoshoot Spring 25’
Producer: Brennan Hussey
Photographer: Alejandro Martinez
Wardrobe: Paulina Solski
Creative Direction: Lorien Steele
Art Direction: Jon Laser
Production Assistant: Katie Hiatt
Jackson Hole, Wyoming
Producer
HHC produced this styled photoshoot for a high-end Italian restaurant in Jackson Hole, capturing images during peak lighting to create a vibrant content bank. We focused on moody compositions that authentically embody the Orsetto dining experience while allowing their stunning Italian dishes and cocktails to take center stage. These evergreen images provide Orsetto with marketing assets they can leverage for years.
Orsetto Italian Eatery
Photographer: Lindley Rust
JanSport RETR0 LINE HYPE Video
Line Producer
Our small team split the day between city and nature locations to showcase the versatility of JanSport's new 'Retro Series'. We featured an original vintage JanSport backpack alongside the new collection it inspired. This hype video served as a proof of concept for a larger branded campaign that followed.
JanSport Venture pack Demo video
Line Producer
To support the launch of their new product, The Venture Pack, we produced a dynamic travel video featuring Lexi, a micro-influencer passionate about budget-friendly travel. The video follows Lexi on an impromptu journey to surprise a friend, setting the stage for her upcoming year of travel during a gap year. Alongside the video, we captured a series of stills to complement the campaign. This production served as both a demo for The Venture Pack and a creative proof of concept for a larger, ongoing campaign.
Director of Photography: Chris Freebird
Lead Producer & Art Direction: Jon Laser
Whether you need a producer to guide your project or a team player to assist with your production, Hussey House Creative has you covered. Our Colorado brand photography and commercial video team is ready to bring your next project to life.
Let’s create high-quality content that makes your brand shine.